European Bachelor in Hotel & Tourism Management

The Bachelor aims to give a solid foundation for integrating the professional world. It allows students to master skills in a given sector, both in theory and practice and gives them practical knowledge facilitating a quick integration into the workforce.

The European Bachelor fits into the scheme of European standard LMD (equivalent to 3 years in tertiary). This is the first level of academic recognition in Europe. It is obtained by validating 180 ECTS credits at the end of program.

Objectives:

  • To acquire the fundamentals of Business Administration : Revenue Management, Intercultural Management, Financial Accounting, International Business Law, Human Resources Management, Managerial Accounting, Geopolitics
  • To acquire a comprehensive theoritical knowledge in the operations of the hotel, restaurant and tourism industries : F and B services, Art of the table, HACCP Hygiene and safety in Hotel and Restaurant, Culinary art, Enology, Restauration operations, Front Office & Housekeeping
  • To acquire the experience of the pratical approach in operations and administrative departments

Learning Outcomes:

  • To demonstrate knowledge in Business administration specialized in hotel and tourism
  • To communicate in several languages
  • To work in a multicultural environment
  • To possess good interpersonal skills
  • To understand professional ethical and social responsibility
  • To demonstrate customer service skills
  • To apply the knowledge acquired in the operational and administrative departments

Program European Bachelor in Hotel & Tourism Management

 

Program

Français    English Program taught in French / English

The candidates who enrol directly in the second year and do not have a Management background could follow a part-time or full-time pre requisite courses.

1st year

(60 ECTS credits)

Cours fondamentaux

  • Marketing I
  • Management I
  • Comptabilité Générale
  • Economie Générale
  • Introduction au Droit général
  • Techniques de communication
  • Informatique
  • Culture générale & immersion européenne
  • Introduction to Tourism & hospitality Industry
  • Front Office & Housekeeping Management
  • Oenologie
  • HACCP
  • Art de la table
  • Culinary arts
  • Food & beverage service

Languages CAMPUS LANGUAGES

  • English for Hospitality & Tourism
  • Foreign Languages – All levels – German, Italian, Spanish, Portuguese, Russian, Chinese, Japanese and French

Workshop WORKSHOPS

  • Methodology workshops
  • Professional workshops
  • Guest speakers
  • Site Visits

Internships Internship
France - 4 months

2nd year

(60 ECTS credits)

Cours fondamentaux

  • Management II
  • Human Resources
  • Comptabilité analytique  & financière
  • Droit Hôtelier
  • Stratégie économique des marchés européens
  • Informatique
  • Hospitality Marketing
  • Wine Science
  • International Restauration & Culinary Arts
  • European Tourism Perspectives
  • Leadership & Control
  • Hospitality Consumer behaviour
  • Sustainable Hotel practices

Languages CAMPUS LANGUAGES

  • Business English through public speaking
  • Foreign Languages – All levels – German, Italian, Spanish, Portugese, Russian, Chinese, Japanese and French

Workshop WORKSHOPS

  • Councelling workshops
  • Professional workshops
  • Professional Networking Events

Rythme professionnel alterné Work-based learning

Stage Internship
European union - 4 months

3rd year

(60 ECTS credits)

Cours fondamentaux

  • Intercultural Management
  • Ethics Management
  • Revenue Management
  • Financial and Managerial Accounting
  • Human Resources Management
  • Droit des affaires internationales
  • Wine Science and Business
  • Real World Business Skills
  • Geopolitics
  • Sustainable Development for Hotel & Tourism

Choose 3 specialized tracks

Languages CAMPUS LANGUAGES

  • TOEFL training
  • Foreign Languages – All levels – German, Italian, Spanish, Portugese, Russian, Chinese, Japanese and French

Workshop WORKSHOPS

  • Professional Meetings
  • Conferences
  • Video workshops

Rythme professionnel alterné Work based learning

Mission professionnelle Management trainings and international professional projects according to the specializations - 4 to 6 months

Graduation European Bachelor in Hotel and Tourism Management
logo ECBE ECBE ACCREDITED

 

Choose 4 specialised tracks

4 specialized tracks to select at the 3rd year

International Hospitality Management

Specialized track: International Hospitality Management

  • Luxury Hospitality & Branded Hotel
  • New concepts and designs in hospitality and luxury brands
  • International Luxury Chains
  • Hospitality Distribution Strategy & Pricing
  • Merchandising Strategies in Hospitality Management
  • Negotiation in Luxury Hospitality
  • Digital Marketing for Restaurant
  • Tools & key metric managing the hotel performance – Revenue Management

International Tourism Management

Specialized track: International Tourism Management

  • Understanding travel behaviour
  • Travel destination impacts
  • Contemporary research practices in tourism
  • Sustainable tourism development
  • International insecurity and crisis management in the tourism industry
  • Developing niche markets for touristic products
  • Managing luxury events
  • Luxury Travel & Destinations

International Luxury Industry

Specialized track: International Luxury Industry

  • Analysis of the luxury industry
  • History and development of luxury industry
  • Luxury Brands Management
  • Luxury Consumer Behaviour
  • Luxury sales and management
  • Managing luxury goods and their localisation strategies
  • Analysing trends in fashion and applied luxury goods in hospitality
  • Luxury Fashion tendencies

Communication Event & Marketing Strategy

Specialized track: Communication Event & Marketing Strategy

  • Leisure & Events Management
  • Communication in events
  • The types of events: Seminars, conventions and incentives
  • The types of events: Festivals, congress and trade fairs
  • Press and public relations
  • Hospitality Customer Loyalty
  • Introduction to Social Media and Community Management
  • Multimedia Planning

 

Admissions

Admissions Admissions European Bachelor

1st Year :

Application requirements Application requirements

Baccalaureate or an equivalent secondary education qualification
for foreign students and first-year university level

Applications procedure Application procedures

Application form (Application requirements) and personalized selection assessment :

  • Written tests of general knowledge
  • Tests of Foreign Languages
  • Personalized motivation interview

2nd year :

Application requirements Application requirements

Direct Admissions – second-year university level

Applications procedure Application procedures

Application form and personalized selection assessment:

  • Management tests
  • Tests of Foreign Languages
  • Personalised motivation interview

3rd year :

Application requirements Application requirements

Second-year university level

Applications procedure Application procedures

Application form and personalized selection assessment:

  • Written tests of Management and analysis of current Hospitality industry topics
  • Tests of Foreign Languages
  • Personalized motivation interview combined with a personal project presentation
  • Applicants for direct admission to second year, with no prior background in Management may follow full or partial pre-requisite courses.
  • Intensive English courses are also available

Admissions European Bachelors

Admissions European Bachelors

 

Organisation and work-based learning

Organisation Organisation and work based learning European Bachelor

Organisation et rythme professionnel alterné First year:

October to April: Full-time study
Mai to September: European Insertion internship - France - 4 months

Organisation et rythme professionnel alterné Second year:

October to April: Courses in the morning, work-based learning in the afternoon
May to September: Application internship - European Union - 4 months

Organisation et rythme professionnel alterné Third year:

October to April: Either course in the morning and work-based learning in the afternoon, or 2 days and a half of courses and 3 days of work-based learning.
May to September: Management training - European Union – International 6 months

Our job and internship office is constantly looking for the internships and missions according to the students' professional project and will put them in relation with the companies.

STUDENT'S STATUS
The CMH students possess student's status. They enjoy all the benefits of the student of higher education: student's health insurance, mutual (or SMEREP LMDE), CROUS university restaurants, homes and dormitories.

Organisation et rythme professionnel alterné European Bachelor

Some examples of 2013-2014 internships

European Bachelor in Hotel & Tourism Management

 

Teaching methods

Teaching methods Teaching methods

travail en groupe

A Hospitality Business School means:

  • Rigorous work
  • To be communication minded
  • To participate fully in class
  • Teamwork
  • Individual training

Teamwork

Teamwork is an essential part of the CMH teaching method. From the very beginning of the training, the student belongs to a section and a team within this section.

Between six to eight students are selected to represent a wide range of European and International nationalities and put together in a team. Teamwork (Group study) is only effective, if the students go beyond the conflicts, that heterogeneous groups might create, in order to prepare their courses, reports and talks. Relation’s coordinators who liaise with the permanent professors supervise the students.

Individual work

Students must be willing to devote a large part of their personal time to the individual work, to coursework and to the preparation of group talks. Classes are divided into sections and supervised by a permanent professor and the courses are delivered either in French or English. Individual study of the various problems faced by French, European or international Hotel Companies in Paris, combined with different opinions, allows the students to have a better understanding and a global vision of problems they might meet during their internships and Management trainings.

Continuous assessment performance

Students must work at a steady pace and must achieve the minimum required level in order to obtain the European Bachelor. We have adopted the credit system used by American and European universities preparing for European Bachelor and MBA as rating system. The Credit is a measure of the study time used to assess the workload in a course. This includes both regular attendance and personal study (directed readings, teamwork, exam preparation, research, etc).

Generally, student should spend 1-hour of class time for 2 hours of individual study. Generally, we recommend one hour outside class study time for every hour of class time.

Please bare in mind that individual study is as important as class study! During the whole semester, students' progress is measured by regular assessments. Grades obtained in these exams shall be factored in during the final evaluation. Poor results will thereby be identified.

Dress Code

You will become a professional in Hospitality and Luxury Management, competent and efficient, but make sure that it shows!

Why should I adopt a dress code?

The way we stand, sit, walk, our gaze, actions and words ... give the first impression that is printed in our interlocutor's mind.

The way we dress is the key to our communication.

The way we dress is the first impression, the first image we give. We can say it is the key to our communication.

Your outfit is a reflection of your professional future.

You have chosen to integrate to International Hotel and Luxury Management program; therefore you are considering a high-level International career.

From the beginning of your training, your attire demonstrates your commitment to access to high potential position and demonstrates your pride to study in a world class Business School with over 40 years of excellence in the training of Managers and Business leaders.

The professional look and your skills are the integral part of your training. Do not neglect them.

Intensive English course

Campus langue Intensive English course - European Bachelor

Preparatory class - Integrated preparatory class

Goal : 100% Bilingualism in English

Learning English, which is a working language all over the world, is intensive and compulsory for all participants. Integrated preparatory classes are offered starting from the 1st and the 2nd years, in order to reach real bilingualism. This class includes:

  • Intensive training of both British and American English
  • Daily oral and written practice
  • Professional Communication training
  • Technical English and Business English

Campus langue

Learning a second language :

Students have to perfectly master two foreign languages and they also have the opportunity to learn a third one.

Learning a 2nd language is compulsory for all.

Students can choose one of the following languages as their 2nd and 3rd language:

  • German
  • Spanish
  • Italian
  • Russian
  • Chinese
  • Japanese
  • Portuguese
All levels
Pedagogical approach:
  • The foreign language programmes are divided into three levels: beginners, intermediate and advanced
  • The approach is tailored to individual needs with small classes
  • These are animated by professional language teachers knowledgeable of the industry students work in

Tuition fees European Bachelor

Frais d'études Annual fees European Bachelor 2018 - 2019

European Bachelor fees - the 1st and 2nd year:

Annual fees
European Bachelor : 8500 € *

Possibility of payment in several instalments

* The fees for the 1st and 2nd year include:

  • The course materials in all forms
  • Access to EMC Connect, our intranet system and Hosco, a platform that links students with Hotels, Tourism and specialized companies in the field of Luxury, Events and Communication
  • Implementation of personalized relationship to internships and Management training in France and abroad
  • Campus languages : 
  • Intensive English classes and TOEFL
    Learning two foreign languages ​​and the possibility of a third among seven foreign languages ​​offered at all levels: German, Spanish, Italian, Portuguese, Russian, Chinese, Japanese
  • Hotel visits in Paris: George V Four Seasons Hotel, Le Plaza Athénée Hotel, Le Bristol Hotel, Le Meurice Hotel, and many more
  • Application forms and tests are included in the annual fees.

Frais d'études European Bachelor 2018 - 2019 tuition fees

European Bachelor - 3rd year fee :

Annual fee
European Bachelor - 3rd year 8 500 € *

Possibility of payment in several instalments

* The fee for 3rd year includes:

  • The course materials in all forms
  • Access to EMC Connect, our intranet system and Hosco, a platform that links students with Hotels, Tourism and specialized companies in the field of Luxury, Events and Communication
  • Implementation of personalized relationship to work-based learning, internships and Management training in France and abroad
  • Campus languages : 
  • Intensive English classes and TOEFL
    Learning two foreign languages ​​and the possibility of a third among seven foreign languages ​​offered at all levels: German, Spanish, Italian, Portuguese, Russian, Chinese, Japanese
  • Hotel visits in Paris: George V Four Seasons Hotel, Le Plaza Athénée Hotel, Le Bristol Hotel, Le Meurice Hotel, and many more
  • Pre-requisite courses for students with no prior background in Management.
    Pre-requisite courses in: Management, Marketing, Accounting, Economics, and Management Information Systems.
  • Ateliers / workshops: professional meetings, conferences and video workshops.
  • The application form and the entrance test are included in the annual fees.

Financial aid

CMH has established a mechanism to help finance its programs adapted to different candidates' financial situations:

1 - BANK LOANS

  • The school has a privileged partnership with LCL. The bank offers an outstanding "Entrepreneurship" loan.
  • What is more, you can use the web financetesetudes.com platform. From a development of your application to finding the best bank offers, financetesetudes will assist you throughout the loan process.

2 - TEMPORARY WORK
The Service Europe Council department of our institute offers several temporary employments - jobs to reconcile with the studies.

3 - INTERNSHIPS AND MISSIONS
Bonuses received during the internships and missions are perceived by business students based on candidates, particularly graduates' skills and experience.

4 - SUPPORT
The school fees and salaries may also be affected in the budget of the training: Fongécif, Regions Grants and scholarships, departments, Pôle emploi, Cnasea and Cmpa.

5 - SCHOLARSHIPS
Each year, as part of the ECMU and CMI-Genève agreements, the European solidarity fund for professional education grants IEMI students scholarships in accordance with the international companies.

Six to eight members are selected to represent as wide a range as possible of European or international nationalities. The effective functioning of the group in preparing lessons, reports and presentations of case studies depends on the ability of its members to resolve conflicts. They are supervised by a person in charge of relation in conjunction with the permanent faculty of the department.

Student's profiles

 

    Taux de Placement

Secteurs de Placement des Stages

Secteurs de placement des stages toutes classes

87 % des stages ont été effectués dans l’Hôtellerie, et plus particulièrement dans l’Hôtellerie de Luxe. (100 % pour les CMH 1).
Les autres secteurs employeurs sont : Restauration, Luxe, Web, (18% chacun), Immobilier, Bar, Cabinet Conseil (7%) & Media, Conciergerie, Espace co-working, BTP, Loisir, Institut de Beauté, Ambassade.

Stages plein temps hors hôtellerie toutes classes

Stages plein temps hors hôtellerie toutes classes

 

Placement des étudiants par postes & départements

Placement des étudiants par postes & départements